Morrisons in the North West helps raise thousands for Marie Curie’s Great Daffodil Appeal

Colleagues and customers at Morrisons in the North West have been named some of the nation’s most generous after they raised £91,124.35 towards Marie Curie’s Great Daffodil Appeal this year.

The annual appeal, which had to be cancelled early this year due to the Coronavirus pandemic, takes place across the month of March and encourages people to donate and wear an iconic Marie Curie daffodil pin.

Despite the appeal’s untimely stop, Morrisons helped the charity to raise vital funds via a week of fundraising in their stores in early March. In total, the supermarket have helped raise £2.9m for the charity over the last four years from various fundraising activities, with Morrisons stores within the North West raising a total of £91,124.35 for 2020.   

Marie Curie needs to raise £2.5 million every week to continue to run essential frontline services and the coronavirus crisis has seriously impacted on the ability to fundraise. All fundraising activity which involves direct contact with people has been cancelled, massively reducing the amount of money the charity has been able to raise.

Marie Curie continues to provide practical information and support, funds research and campaigns for more people to have access to high quality, personalised care wherever and whenever they need it. It has also launched a national Bereavement Support Line recently, where people with any questions or concerns are provided with a listening ear and a safe space to talk about grief and loss.

Paula Hanford, Marie Curie Fundraising Manager in the North West said: “We are so grateful for the amazing support from all the customers, colleagues and volunteers at Morrisons across the region who have raised a fantastic amount once again for us this year. The coronavirus has had, and continues to have, a devastating effect on our fundraising and income – income upon which we rely on to be able to provide vital care for dying people and their loved ones.  We rely on the support of the public to ensure our doctors, nurses and hospice staff on the frontline can continue their important work supporting people and their families, so this money is crucial to Marie Curie.”

Joseph Clark-Bland, Morrisons’ Corporate Affairs - Charity & Community Specialist, said: “We were delighted to have Marie Curie volunteers collecting for this year’s Great Daffodil Appeal across all of our stores. We’re really thankful to our colleagues for supporting Marie Curie volunteers during the week, and to our customers who donated and wore a daffodil, all to help raise over £766,000 which is an incredible achievement.”

Donate online at www.mariecurie.org.uk/emergency or *text NURSE to 70633 to help us reach the families who need us. (*Texts cost £5 plus 1 standard rate message. 98% is received by Marie Curie. To unsubscribe text OUT to 78866).

About Marie Curie  

Marie Curie Nurses, doctors and Hospice staff are on the frontline of the Coronavirus crisis. Every day they are helping to support dying people to be cared for away from hospital when every bit of available capacity is needed to care for people diagnosed with the virus, and we are also providing care to those who have tested positive for coronavirus in our Hospices and who are suspected as having the virus at home across the UK.

Marie Curie Free Support Line: If you, or someone close to you, is approaching the end of life or grieving, we’re here to help. Whatever your question during this unprecedented health emergency, our Support Line team can give you and your loved ones trusted information on everything from staying safe and well in isolation, to planning ahead and emotional support when you just need to talk.  You can also find more information on our website: mariecurie.org.uk/coronavirus. Call free 0800 090 2309* seven days a week. (*Calls are free from landlines and mobiles) Your call may be recorded for training and monitoring purposes.

Marie Curie’s Emergency Funding Appeal

Donate online at www.mariecurie.org.uk/donate or text NURSE to 70633 to help us reach the families who need us. Texts cost £5 plus 1 standard rate message. 98% is received by Marie Curie. To unsubscribe text OUT to 78866.

Talk About Dying, Death & Bereavement

Marie Curie can help you and your family open conversations around death and dying. Visit www.mariecurie.org.uk/talkabout to find ideas and tools to help you get started.

About the Great Daffodil Appeal

• The Great Daffodil Appeal is Marie Curie’s biggest fundraising campaign, held every March.
• Every donation and daffodil worn helps Marie Curie provide vital care for people living with a terminal illness and support for their families.
• 8 million daffodil pins are distributed each year.
• £6.6 million was raised last year and £86.6 million total raised since the campaign began in 1986.
• Over 2,000 Marie Curie Nurses work across the country in people’s homes and the charity’s nine hospices, providing 1.2 million hours of nursing care every year.